ColorProof - TruCurl Curl Perfecting Shampoo

$19.50 $39.00

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10.1 ounce bottle of ColorProof TruCurl Curl Perfecting Shampoo
25.4 ounce bottle of ColorProof TruCurl Curl Perfecting Shampoo

Cleanse and hydrate with the gentlest shampoo ever created for curls. Never disturbs hair cuticle so locks stay remarkably frizz-free.

Aromas: Verbena, Basil, and Tonka

Features & Benefits:
• Delivers 96% color retention after 10 washes*
• Extra-gentle cleansing without stripping color or disturbing the cuticle
• Delivers weightless, concentrated hydration deep within without weighing curls down
• Nourishes and enriches hair with vital nutrients essential for de-frizzing, smoothing, and extreme shine
• Provides full spectrum color and heat protection

* When used with TruCurl Conditioner. Results may vary.


Key Ingredients:
• Proprietary blend of 11 sulfate-free, salt-free surfactants for extra-gentle cleansing without stripping color
• Natural Sugar Cane holds essential curl structure without stripping
Abyssinian, Camellia, and Grapeseed Oils nourish and enrich while smoothing and adding shine
• Nutrient-rich Seaweed for natural conditioning and fortifying
• Advanced ColorLast System™ (Chromaveil® and Heliogenol® for full spectrum color protection; FlexShield Technology for up to 450°F heat protection; a superior blend of vegan proteins derived from potatoes and soy for strength and repair; rejuvenating botanicals of RosemaryGeraniumSageShiitake Mushroom, and Yarrow to nourish, balance, and protect)

How To Use:
Wet hair, lather, rinse.


Sulfate-free | Paraben-free | 100% vegan | Cruelty-free | PABA-free | Gluten-free | Mineral oil-free | Keratin-free | No added salt | Recyclable | Phthalate-free | Free of known carcinogens

10.1 ounce bottle of ColorProof TruCurl Curl Perfecting Shampoo
25.4 ounce bottle of ColorProof TruCurl Curl Perfecting Shampoo