Liquid Texture Medium Hold Hairspray excels when using hot tools due to its thermal guards, color enhancers, and ability to resist moisture. It allows you to use a hot iron while the product is still wet—the more heat applied, the shinier hair becomes. Liquid Texture allows your hairbrush to glide through hair without catching to achieve a flat-ironed effect full of volume and shine with just a blow dryer and round brush in hand.