Celeb Luxury - Viral Colorwash
Maintain bold hair color with one simple wash! Use Viral® Colorwash® to instantly add bold, power color while cleansing, or following fresh salon color to stop visible washout between color services.
Viral® Colorwash® colors are semi-permanent direct dyes. They are intended to add color, maintain color intensity and hold color between salon appointments. They are not intended for use as temporary color. If you want to change your color frequently, you may need to have your colorist use a color remover prior to recoloring. Always consult with your hairdresser or colorist before using Viral® Colorwash® at home.
What It Does:
• Instantly adds bold, power color while cleansing
• Maintains, corrects and boosts color brilliance
• Continuous use after fresh color stops visible fade between salon services
• Hydrates, conditions and adds high-gloss shine
• Complete Viral® system gently restores hair to a healthy, natural feel
• When alternated with Moisturewash™, is scientifically formulated to manage color vibrancy
• When followed with Blonditioner™, dry or damaged hair is moisturized from the inside out
Viral® Colorwash® Home Maintenance
• Colorwash® should ONLY be used at home as a wash to maintain color intensity between services
• Do not attempt to pre-lighten your hair yourself: If your hair needs pre-lightening, it is recommended that your colorist perform the service
• Use Colorwash® as the first wash at home right after fresh color, alternating with Viral® Moisturewash™ every other wash to manage color intensity
• Continuous use adds color and stops visible washout and fading between color services
• If you intend to make color change at the same level of lightness, use Colorwash® once a week as a quick wash but do not leave it on
• A strand test by your colorist is recommended before using Viral® Colorwash®
• Do not attempt to remove color yourself! The best way to remove color is to consult your colorist
• It is very important to use Viral® Blonditioner™ to keep hair in optimal condition while removing or changing color
Viral® Moisturewash™
Paraben- and sulfate-free hydrating shampoo developed for pre-lightened bold colors, foil highlights and dry virgin hair to be used in alternation with Colorwash® colors to manage vibrancy.
What It Does:
• Extra-gentle, rich, high-lather cleansing for color-treated hair
• Adds nourishment and rehydrates pre-lightened or dry, virgin hair
• Improves hair with every application
• Reduces tangles and protects against frizz
• Imparts an intensified, high-gloss gem shine
Viral® Blonditioner™
Paraben- and sulfate-free beyond-conditioner for pre-lightened bold colors, foil highlights and dry virgin hair. Proprietary Bondurance™ Complex technology delivers durable, continuous conditioning which lasts up to five (5) shampoos along with weightless moisture-bonding AHA that penetrates each strand, providing moisturization from the inside out and restoring hair health with every application.
What It Does:
• Adds nourishment and restorative conditioning without buildup
• Anti-tangler™ reduces breakage and cuts down on frizz
• Imparts an intensified, high-gloss gem shine
100% vegan. No animal testing.